W12 (1)

The four additional marketing tools I would choose are as follows:

• Feedly
• Groupon
• Flipboard
• Pulse

These four allow me to grow through visualization and positive review. I feel the best marketing comes from customer experience and and open mind to what the customers are saying. Feedly and Pulse provide new RSS feeds for news, updates, deals, and blogs. Groupon gives incentive to shop my products based on the daily deal(s). Lastly, Flipboard allows me to create an e-zine which highlights the targeted products for said audience.

To begin integration, I would post a link via FaceBook providing the daily deal through Groupon to make it widespread knowledge to my customer base. Flipboard could be sent out through email to previous/current customers and as an option for a monthly flipboard e-zine to future customers. (Think online shopping, about to check out and there is usually some form of ooptional newsletter info available) Pulse and Feedly blogs and/or newsfeeds pertaining to my business would be advertised through all social media platforms to provide customer experience to potential customers and therefore, doing the advertising for me.